Secure the launch of your varieties

Define ideotypes, centralize testing data and evaluate market potential

Watch replay

What you will learn

Launching a new variety is both exhilarating and challenging.

So we wanted to share some strategies to boost confidence in variety launches.🚀

"How to improve the success rate of the launch of my varieties ?" introduces a unique approach, providing managers with the tools they need, to navigate the complexities of launching new varieties with confidence.

From comprehensive planning to streamlined execution, we will share valuable insights on 3 aspects :

🛠️ Build a variety profile, focused on the market characteristics and requirements

🌐 Standardize and maximize data from our network of partners

📈 Collaborate within your organization (with Breeding, Marketing, Finance and strategy) to secure the launch of a variety

Join the webinar to deep dive into strategies that empower managers in their decisions of variety launch !

Clément Bouckaert

Expert & Business engineer

Tristan Duminil

Head of Agronomy

Experts in software and services for agronomy and plant R&D.

Register to see the webinar

It is free - you will get the Replay Video link in your email

First name *

Last name *

Organization *

Email address *

Phone *

I agree that my personal data may be used to contact me in connection with my request indicated in this form. No other processing will be carried out with my information. *

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.